They don't have to. While video provides rich content, alumni can choose audio-only. The AI adapts to their comfort level. Most alumni actually prefer the conversational format to writing testimonials themselves—it's easier to talk about success than write about it.
During onboarding, we analyze your existing content and brand guidelines and give you the option of taking an interview to make sure that our writing is aligned with your brand voice. The AI structures stories to align with your tone while preserving the alumni's authentic voice. You get genuine alumni experiences formatted for your brand standards.
Absolutely. You receive editable drafts and have full control over final content. Most universities find they need minimal edits since the AI captures the story accurately, but you maintain complete editorial oversight.
As many as you have willing alumni. Some universities produce 10+ per month. The bottleneck shifts from production capacity to alumni participation. Most universities find they can finally capture all their success stories, not just the top few.
We build success story systems for healthcare, financial services, and other regulated industries. The platform includes consent management, and you can build approval workflows into your process. Every story has a clear audit trail from interview to publication.
The opposite. Alumni report feeling heard and engaged. The AI asks thoughtful follow-up questions, never rushes them, and lets them tell their story naturally. It's often less awkward than human interviews because there's no scheduling hassles or social pressure.
You own all content and recordings. They're stored securely and available for your team to review, clip for social media, or repurpose. Many universities find golden quotes in the transcripts that become powerful sales enablement tools.
Every alumni transformation has value—the AI helps find it. It uncovers specific metrics, emotional benefits, and relatable challenges that resonate with prospects. Often, 'ordinary' success stories convert better than extraordinary ones because prospects can see themselves in them.
Start with who you have. Even 2-3 strong case studies can transform your work. Early-stage schools often find that the interview process itself strengthens alumni relationships and surfaces success stories they didn't know existed.
Yes. We can build custom interview processes for any audience you need case studies for. The same process works for capturing employee experiences (great for recruiting), partner success stories, investor testimonials, or even product user research. Any story worth telling can be captured.
The AI is trained to ask follow-up questions that draw out specifics. For instance, if someone says 'it saved time,' the AI asks 'how much time?' and 'what do you do with that time now?' Most alumni have great stories—they just need the right questions to reveal them.